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Boss Care Kits Claim Award

Boss is excited to announce that our Boss Care Kits WON a Chairman’s Choice Award for “Most Innovative” during last week’s GMDC | Global Market Development Center General Merchandise Marketing Show with our sister company, Aries! The kits were selected from hundreds of other products and displays all vying for the honor. Steve Davis, GMDC Chairman, operates as the sole judge for this award, selecting the three products that he views as “most innovative of the year.”

You can check out our full selection of kits here, and be sure to ask your sales rep about all of our available display options!

Photo Credit: Alex Wong/Getty Images

FLOTUS Plants Last Garden in Boss Gloves

On Tuesday, for the eighth year in a row, Michelle Obama planted the White House Kitchen Garden on the South Lawn. The annual tradition started in 2009, which helped launch a conversation about healthy eating and ultimately the First Lady’s Let’s Move! initiative.

In 2011, Mrs. Obama began another trend– wearing Boss garden gloves! After President Obama gifted the First Lady a pair of green Boss® Dirt Diggers™, they quickly became her garden glove of choice. The First Lady also went on to write about the gloves in her book American Grown describing the green color as a cheery reminder of spring.

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Official White House Photo by: Lawrence Jackson

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Photo Credit: Pablo Martinez Monsivais/AP

Allow your customers to give themselves the presidential treatment in their garden by stocking green Boss® Dirt Diggers™.

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Our Ladies’ Dirt Diggers™ are also available in pink, blue, and purple. Children’s sizes are available in pink or green.

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Boss® Boots Used in Hurricane Katrina Rescues

Last month marked 10 years since the devastating Hurricane Katrina ripped through our nation, causing death and destruction in 7 states. The storm was directly responsible for 1,170 fatalities in Louisiana alone, and that doesn’t include the nearly 500 evacuees who died of uncertain causes.
While most people were evacuating the area, there were some brave souls who stayed behind to protect their property and rescue those in need. Stephen J. Ford is one of those people. (more…)